Copyright©1÷1 WorkShop,inc.


一除一設制 1 divided by 1 design
以平面設計爲核心的小型工作室。
關注平面設計在商業課題中的應用,

「1÷1」是「Back to the base」理念的縮略表達:
在不斷向外探索與變化的過程,保持對事物本質的持續關注,
簡化表達方式,減少對核心信息的干擾与誤讀,
選擇清晰直接的視覺表達。


A boutique design studio specializing in graphic design.
Rooted in the application of graphic design to
commercial challenges,“1÷1” encapsulates the essence
of the “Back to the Base” philosophy:
In a world of constant exploration and change,
it emphasizes staying true to the core of things,
streamlining communication to reduce distractions and
misinterpretations of key messages,
and embracing clear, direct visual expression.


Awards
2023   Macau Design Award , Excellent×2

Publish
Behance.net , Graphic Featured
Behance.net , Brand Promotion Featured

Email
Micmai624@gmail.com


Instagram   @micmak246





















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Works                                         Project                            Case ÷ OneDividedByOne Design
Brand Design
PNC Coffee, 2021


PNC  Coffee

PNC Coffee是广州一家以外带和外卖为主的街边咖啡店。
通过视觉体现“奔走”,用日常的、市井的粤语谚语,
以打乱字序的大字报表现“忙乱“的生活状态。
无论是紧张焦虑还是安静惬意 ,喂,喝杯咖啡吧!


PNC Coffee is a street-side coffee shop in Guangzhou,
focusing primarily on takeout and delivery.
Its visual identity conveys a sense of "movement,"
featuring common Cantonese idioms presented in a bold poster style with jumbled word order to reflect the chaos of everyday life.
Whether you're feeling tense and anxious or calm and relaxed—
Hey, have a cup of coffee!


Design: Mic Mak
Photo: Zheye Zhang